Empowering Esports Projects
Swiss Finance Partners Group is proud to present an absolutely unique investment opportunity in a promising young company active in one of the worlds most promising new industries, namely " Esports ".
World Gaming Federation (WGF) is indeed a young French company founded in 2015 with the goal to become one of the major players in one of the fastest growing industries in the world.
The worldwide Esports market grows indeed by double digit figures since many years and is about to become one of the largest audiences available and therefore offering tremendous opportunities to companies and entities wanting to present their activities and products or to engage with a large and diversified public on a global basis.
The company envisions indeed to create a global public platform for the organization of all kind of Esports events and to offer a full service around these events to commercial companies, associations and various public organizations desiring to engage with the global audience of already 2.5 billion players and spectators around the world.
Therefore the company has developed a unique and exclusive technology allowing itself to tailor make and offer such individual platforms to its customers within minutes and giving them therefore the opportunity to present themselves as the major actor within the desired market.
World Gaming Federation (WGF) is a French startup specialized in the esports market, operating already in more than 15 countries. The company has been named by the European commission as one of the most promising startups in recent years.
The company support brands, companies and institutions in their "Esports " projects and helps them reach the huge audience created by worldwide Esports with its already 2.5 billion active players.
It develops adapted solutions allowing each actor to reach its own objectives: digital platforms, marketing, organization of video game events and esports competitions, consulting, attractiveness of cities, data.
It is certainly noteworthy that the company has been named by the European commission as one of the most promising startups in recent years.
The Company's Activity
World Gaming Federation has been developing digital tools and solutions for the Esports market for the last 5 years in order to structure the market's ecosystem, such as tournaments homepages, event websites, white label esports platforms, esports event management tools.
Its technological developments such as Playce and Player Tag are at the heart of the company's strategy to establish an international platform grouping all activity around the Esports market place.
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PLAYCE: Exlusive technology for the creation of white label esports tournament platforms for brands and public bodies: tournaments, communication, data and professional tools.
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PLAYER TAG: Aggregation of tournament data from all our players in a single space in order to structure the careers of players and their data.
The White Label Solution
White label tournaments
One of the most effective ways to engage the large and ever growing audience around esports is the organization of all kind of events; such as for instance online esports tournaments in one of the different categories existing nowadays.
But for most companies, the desire to hold a such a white label tournament can be a very time-consuming and in fact quite an expensive; as a whole team of directors, screenwriters, designers, motion designers, editors, makeup artists, clothes designers, and others, has to be involved in the creation of just a single online or LAN tournament (offline).
Therefore, it is simply unprofitable and unreasonably expensive for non-core organizations to do so and attract such a number of specialists.
It is precisely in such a case that the services of World Gaming Federation become really essential; as it is easy extremely simple to mandate the complete organisation of such an event through their proprietary technology platform " Playce " and "Playerstag ".
World Gaming Federation's team of specialists will organize the whole process of development and launch of such a white label tournament and their team of specialists will undertake not only the creative part of the development; but also the technical and organizational parts.
The Company's Mission Statement
World Gaming Federation aims to organize the gaming industry by an omniscient tool registering all gaming (including esports) related data. Such data is currently difficult to access for publishers, developers and event organisers, etc.
Currently they have to pay expensive marketing campaigns with many uncertainties on the final Return-on-Investment before launching new games, new events, etc.
WGF was indeed founded in 2015 by passionate gamers willing to increase momentum for the development of the gaming ecosystem and will provide extensive day-to-day metrics to assess the impacts of all games, opus, events, etc.
The company's strategy is to create a platform where all the necesssary content is easily accessible and driven by gamers’ needs and preferences.
This content will facilitate the organisation of esports competitions while structuring the whole
sector. This platform will aggregate cross-games data for each gamer worldwide.
What are Esports ?
Esports (also known as electronic sports, e-sports, or eSports) is a form of sport competition using video games. As a matter of fact video games publishers are now launching new video games 100% optimized and in fact especially made for esports, as this has really become a main objective.
Esports often takes the form of organized, multiplayer video game competitions, particularly between professional players, individually or as teams. Although organized competitions have long been a part of video game culture, these were largely between amateurs until the late 2000s, when participation by professional gamers and spectatorship in these events through live streaming saw a large surge in popularity.
By the 2010s, esports was a significant factor in the video game industry, with many game developers actively designing and providing funding for tournaments and other events.
The most common video game genres associated with esports are multiplayer online battle arena (MOBA), first-person shooter (FPS), fighting, card games, battle royales, and real-time strategy (RTS).
Popular esport franchises include League of Legends, Dota, Counter-Strike, Overwatch, Super Smash Bros., and StarCraft, among many others.
Tournaments such as the League of Legends World Championship, Dota 2's International, the fighting game-specific Evolution Championship Series (EVO) and Intel Extreme Masters are among the most popular in esports.
Many other competitions use a series of league play with sponsored teams, such as the Overwatch League. Although the legitimacy of esports as a true sporting competition remains in question, they have been featured alongside traditional sports in some multinational events in Asia, with the International Olympic Committee also having discussed their inclusion into future Olympic events.
Why invest in Esports ?
" I believe esports will rival the biggest traditional sports leagues in terms of future opportunities, and between advertising, ticket sales, licensing, sponsorships and merchandising, there are tremendous growth areas for this nascent industry "
Says Steve Borenstein, Chairman of Activision Blizzard’s Esports Division and Former CEO of ESPN and NFL Network
In the current era, it is regarded as the premium time to invest in the eSports, still, many investors have ambiguity and find it challenging to navigate due to its complexity. The eSports comes with a vast range of investment opportunities and have flexible monetization strategies for the massive audience. Below are the top 5 reasons why investing in eSports is fruitful.
1. Phenomenal Market
Currently, the video game market has hit the bar of USD 150 billion as per 2019 statistics and the eSports market is growing rapidly within the space, as it is indeed less than 1% of the global video games market. It's growing rapidly, but we focus on gaming as a whole because the amateur audience is stronger today. The global eSports market is expected to cross USD 3 Billion by the end of 2025. This phenomenal upsurge indicates the exceptional opportunity this niche holds.
2. Exceptional Growth
From the last year, the eSports market has risen 12.3% in 2019 as compared to 2018 making the growth of USD 443 million in just a year. It is expected that if the growth remains the same then by 2020 the industry will leap to 600 million growth. As per the statistics, by the end of 2020, the market will grow from USD 1.1 billion (i.e. in 2019) to USD 1.6 billion. A total of USD 5 billion is projected growth for the eSports market in the near future, in a period of 8 years. Hence leaves no doubt that the market reserves high growth opportunities.
3. High User Engagement
There is a massive amount of people who are spending multiple hours a day watching video games. As per a survey, gamers spending at least 6 hours a week on average while being engaged with a game. There is no doubt that this is an impressive average and indicates that the niche has the potential to engage the users genuinely.
4. Under Monetized Users
The traditional sports leagues for example basketball, monetize fans for about USD 15 per person, whereas, when it comes to eSports, currently it monetizes at USD 2.83 per person. Well, this is an opportunity that needs to be tapped.
5. Audience Globally
Esports is all about having an internet connection that ensures connection to any game or event in the blink of an eye. There lies no boundaries, restrictions, obligations and no war or religion issues, no difference between women and men, invalid people can still play too. As a matter of fact it is truly inclusive.
Celebrity Esports Investors
David Beckham is the latest celebrity to invest in esports, taking a “significant minority stake” in London-based organization Guild Esports as it raises $31 million. The organization will field competitive teams in games like Rocket League, FIFA, and Fortnite.
Guild Esports will reportedly use Beckham as a way to help draw in sponsorships. Beckham’s investment comes as the industry continues to surge during the coronavirus pandemic. Even prior to the outbreak, PwC forecast that esports revenues would grow from $980 million in 2019 to more than $1.8 billion by 2023.
